Perre van den Brink

Virtue, VICE Media
Managing Director Western Europe

Perre van den Brink is Managing Director of VIRTUE, VICE’ full-service creative agency that creates cultural value for International brands through stories. Leveraging on data and technology of the global VICE editorial powerhouse, VIRTUE Worldwide creates these stories to deliver tangible commercial impact. Prior to that Perre was Head of Content at VICE, leading the editorial teams and the creative team of VIRTUE. In that role he realised a growth of 1 platform to 11, and from a team of 3 to about 40. After working for brands such as DIESEL and Levi Strauss & Co., Perre used to be the editor-in-chief of Dutch fashion, arts and culture magazine BLEND Magazine. In addition to his experience in working with brands and within media, he has his own menswear clothing label.